OBJECTIVE: To design a new, captivating, and enjoyable coffee packaging that combines a modern aesthetic with a high-end appearance.
PROCESS: I began with the brand name “Eye Opener.” I aimed for a connection between the illustration and the chosen name. Incorporating an eye within the coffee image was an additional intriguing element. To achieve this, I illustrated the eye in a latte art style. Although using a Wacom tablet for the first time was initially intimidating, I eventually developed an affinity for it, appreciating both the tool itself and the final aesthetic of the artwork. This drawing style aligns well with my personal artistic identity.
MEDIUM/TOOLS USED: Adobe Photoshop
FINAL ILLUSTRATION
PACKAGING MOCK UP